Sportsbet App Android

CREATING SUPERIOR CUSTOMER EXPERIENCES THROUGH NATIVE APPLICATION DEVELOPMENT

  1. Sportsbet App Android
  2. Sportsbet App Update Android

Provide punters with the best possible experience on Android devices.

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Sportsbet operates in a competitive and rapidly evolving space. Their existing web-wrapped application was no longer providing their 1.2 million active customers with exception experience they wanted. It was essential Sportbet could provide punters with an easy to use and highly responsive mobile betting process. Thus, we worked with Sportsbet as they invested in a native Android application built to optimise user experience.

Seventh Beam built a greenfield native Android application to improve customer experience on Android devices. For 18 months we co-located with the Sportsbet team to provide the expertise required to build a greenfield mobile platform.

Sportsbet App Android

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We stayed involved with key stakeholders throughout the delivery process, and by sharing offices we were able to provide support every step of the way. We not only created a great product, but ensured Sportsbetcompleted the project with the knowledge needed to maintain and build on the final product.

Sportsbet App Android

Sportsbet now has an extremely solid foundation to continue to build on, allowing new features to be added with higher level of confidence, in shorter times due to:

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  • Clearly defined architecture, allowing for components to be reused and configured easily when adding new features
  • Ability to run a complete automated regression testing in a matter of hours not days
  • Live application monitoring, allowing for issues to be found and resolved quickly.

The application launched in late 2016 and has received great user feedback. The improved user experience and performance of the native Android application was a significant shift for punters from the previous mobile site.

By listening to customer feedback, Sportsbet were able to ensure the new application resolved key pressure points. During the 2017 Melbourne Cup the application successfully handled up to 850 bets and 12.5k transactions per second.

Privacy Policy

We care about your privacy, as well as your personal information. As a rule, we collect the bare minimum amount of information needed to provide our users with the most enjoyable app experience possible. We take care to keep your data safe, and we’ll never send or sell it to any third parties.

What We Collect

During the signup process, we require your email address only as a way to recover and reset passwords. Email addresses are not displayed in-app, and all users are required to select a unique username at sign up that is used to identify them to other users. If a user users the in app feedback feature to contact us, we send their email address along with their written message so that we can follow up as needed.

Storage, Security, and Payment

All user information is stored in Google’s Firebase Cloud Store backend database, and all client server communication happens over secure https channels. In App Purchases are processed through standard Apple and Google payment methods, and no payment information is sent to or stored on Best Bet servers.

Analytics

Sportsbet App Update Android

Bet Bet collects aggregated, anonymous statics based about specific in app events such as “Bet Placed” and “App Launched”. We use this data to evaluate app feature performance, and detect issues with the app that may not have been caught during our development and testing processes.
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